Pantone PMS 368 is known as Bright green, Apple green, Lime green, PMS 368C, PMS 368M, and PMS 368U in various documents.
PMS 368 is a theoretical colour and PMS 368C is a specification for representing the colour on coated paper using specific Pantone inks. PMS 368M is the specification for representing PMS 368 on matte paper and PMS 368U is the specification for uncoated paper. Uncoated paper is washed out, colours appear lighter, and PMS 368U is probably a good starting point for presenting PMS 368 on cheap low contrast LCD screens. PMS 368C should be the starting point for good LCD screens and CRT screens. Matte paper diffuses light more than uncoated paper, making PMS 368M unsuitable for comparison to any screen.
#6eff00
Some colour charts recommend representing Pantone PMS 368 in HTML as #6eff00 and that is the colour used for this paragraph. The colour is a touch bright on screen and will darken closer to apple green when coated or printed on coated paper.
CMYK: 57/0/100/0
HSV: 94 100 100
HTML: #6eff00
RGB: 110,255,0
#69be28
One chart recommend representing Pantone PMS 368 in HTML as #69be28, as used for this paragraph. This representation on screen is close to the way the colour will appear on coated paper or on business cards with a coating applied over the printing. The chart provides the following settings.
CIE Lab: 69.5 -49.6 62.1
CMYK: 45/0/79/25
HSL: 94° 65 45
HSV: 94° 79 75
HTML: #69be28
RGB: 105,190,40
XYZ: 24.6 40 8.4
Safe colours
#66cc00 is a safe representation of this colour on devices with limited colour.
HTML: #66cc00
#66cc33 is a safe representation of this colour on devices with limited colour.
HTML: #66cc33
Munsell
The Munsell colour system has a similar colour.
HTML: #7ec22e
Munsell: 7.5GY 7/12
Resene
The Resene colour system lists two similar colours and this one is Wham.
HTML: #5fb33a
This one is Apple.
HTML: #66b348
X11
The Unix X11 uses a list of named colours and the closest colour is chartreuse3.
HTML: #66cd00
*pedia
One of the big online encyclopedias lists colours with names. On their page, Kelly green is the closest colour.
HSV: 101° 88% 73%
HTML: #4cbb17
Other greens
PMS 382 is named Lime and is closer to Lime than PMS 368.
Conclusion
Make up your own mind about the best screen colour to represent the colour you use for printed material, uniforms, signs, vehicles, and everywhere else. Test the HTML colour on a lot of screens including all the different Internet connected telephones.









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